• Welcome to SALA

    The only membership community serving small association leaders!
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  • Stand out from the crowd!

    Join SALA Today

  • Focused and Relevant

    SALA Webinars offer timely and revevant management topics focused exclusively on small association management challenges

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  • SALA Healthcare Program

    “Vail Valley Partnership has found the SALA Healthcare Program to be a meaningful benefit to our chamber members, and an effective program to address healthcare costs in our community. ”  -  Chris Romer, Vail Valley Partnership, 2016 Chamber of the Year
    Join the Program!


The Small Association Leadership Alliance (SALA) is the only national association for small staff association leadership, staff, consultants and service providers. While larger associations have large associations helping to guide them, small associations are left behind or priced out of the market. SALA provides tangible benefits to small associations, which fills this void.

4 Promises


We will provide engagement opportunities for specialized education and networking.


You will have a voice as part of the Small Association Leadership Alliance and we will always listen to our members.


We offer confidential staff expertise on demand.


We will provide expert legislative and regulatory leadership for the small association industry.


Upcoming Events

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Your membership supports our primary mission of developing and maintaining programs that promote association development and growth.  We also provide networking opportunities for leadership and staff that benefit our member organizations. As a SALA member, you will have a role in crafting SALA strategy and benefits by participating in our leadership committees. SALA has a broad and valuable portfolio of industry partnerships to help small associations flourish.

Sala News

SALA Shares Advisories (US Chamber of Commerce & USA Senate) on Omnibus CARES Act
SALA shares two additional documents on the Omnibus CARES Act (COVID-19 Relief)...Read More...Read More>

SALA Releases Advisory on Omnibus CARES Act
The Small Association Leadership Alliances (SALA) released an advisory on the Omnibus CARES Act (COVID-19 Relief)...Read More>

SALA Announces Healthcare Program Satisfaction Survey Results
The Small Association Leadership Alliances (SALA) announces strong satisfaction results with Healthcare Program...Read More>

SALA Announces New Career Center
SALA announces the SALA Career Center, powered by YourMembership, it connects association professionals across all disciplines and career stages with associations, chambers and societies offereing career opportunities...Read More>

SALA Announces New Affinity Program
SALA announces a strategic partnership with the Member Savings Program, a leading provider of affinity programs for trade associations, professional associations and chambers of commerce...Read More>